BENEFITS OF DIRECT MAIL

Direct Mail offers a targeted way to reach your current and potential customers. It drives customers to your business or your Web site, and it has advantages over other advertising mediums.

Direct Mail is:

Targeted. It allows you to focus on your specific audience, directing your campaign to the market you want to reach.

Personal. Direct Mail can address customers by name. You can craft messages that are tailored for them, addressing their needs and appealing to their interests.

Flexible. Direct Mail can be sent in a variety of formats, including letters, postcards, or brochures. You can be creative with colors and graphics, and even offer a free sample of your product.

Tangible. Customers can hold your mail piece, referring to your message as often as needed. Coupons or samples included in your mail piece help encourage customer interaction.

Measurable. The results of your Direct Mail campaign can be tracked by counting the responses or inquiries it generates. You'll know what worked and adjust your plans accordingly.

Cost effective. A Direct Mail campaign makes your advertising dollars go further, because your targeted message goes directly to the people you want to reach.

 

VertaPointe's direct mail management services will simplify the process and eliminate the typical production headaches. Our role is to help our clients understand how and where direct mail can be integrated into a communication strategy and insure successful design, production and delivery.

Our production services are provided through a network of industry leading vendors. Vendor relationships are developed, based upon the services they offer and the superior quality of work provided. Project vendors are selected based upon the specific type of production required.

If you already have a direct mail vendor, our expertise in the industry will help to insure the seamless integration of the direct mail channel into your overall communication program.

 

   
   

VertaPointe starts where the others stop!

VertaPointe understands that our clients need a true business partner that not only understands the intricacies and complexities of all of today's communications channels, but that will also take the time and have the expertise to understand your strategic goals.

Once we understand your goals we will work with you to develop, manage and deploy a highly customized communication and marketing program that fits, not only, your budget and resources, but most importantly, helps you achieve those objectives!

Let VertaPointe utilize its expertise to create a customized multi-channel program to help you achieve your strategic communication and marketing goals.

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500 Easton Road
Willow Grove, PA 19090
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